"In this campaign, we'll launch our brand of the new pink garlic variety that we are producing in Spain"

2022-07-02 02:38:07 By : Emma MA

A new garlic season has started in Spain, the largest European producer of this vegetable. According to Yohan Lanoë, who launched the Lanoë Group in October last year, "this season's prospects are very good because, after 3 years of having rainfall right at the start of the harvest, this year's weather has been ideal and we are starting with good product quality."

“In terms of size, this year there will be a shortage of large calibers. With 50% of the volume harvested, we estimate that the calibers of 70% of the production will range between 45+ and 55+, and only 10% will be 65+. However, in general, the season is very promising in terms of quality."

This year, Lanoë Group, which is formed by a group of producers of garlic, onions, citrus, and pears and was founded by Yohan Lanoë, will present its new brand for the high range coinciding with the launch of a new selected variety of Rose de Lautrec garlic, a well-known French variety that the group will use to compete in the European market at a quality level.

"We grow white Sprint garlic, violet garlic, and purple garlic, and starting July we'll also have this new high-quality, thick caliber pink variety, oriented to the gourmet segment. We're already working with major supermarkets in France and Austria and this season we want to develop our sales in the rest of Europe and overseas."

"We are located in Torredelcampo, Jaén, and our garlic is grown in five different production areas in Spain. In addition, we have invested in a new machine for special packaging for supermarkets and we guarantee the supply 365 days a year," Yohan Lanoë stated.

This year's garlic season started in a scenario marked by inflation, which in the eurozone rose again in May to reach 8.1%, achieving a new record, according to an estimate by Eurostat.

“We started at a complex time. Everything has gone up; cardboard, plastic, ties for packaging... passing the cost on to supermarkets will be our challenge this year, especially at a time when inflation has stuck the consumption of fruit and vegetables. The good news is that, in the first shipments, we were able to maintain the same price as in the previous campaign and we hope we can continue to maintain them at that level."

"During the pandemic, we had less competition from China and Europe focused more on European garlic. Spain got an advantage because it was the Community's leading producer and, so far, the Chinese garlic hasn't caused a drop in prices like it did 4-5 years ago. On the other hand, Brazil and Canada are not showing much demand, due to the high export costs," Yohan stated. "The important thing is that we have a good quality product and that is always very good for sales."

Yohan Lanoë Tel.: +34.639.635.709 yohan@lanoegroup.com www.lanoegroup.com

We require you to complete all the text fields marked with *.

Receive the daily newsletter in your email for free | Click here

Other news in this sector:

<< Back | FreshPlaza.com

Sign up for our daily Newsletter and stay up to date with all the latest news!

You are receiving this pop-up because this is the first time you are visiting our site. If you keep getting this message, please enable cookies in your browser.